World’s top luxury & premium brands could lose up to US$35 billion of brand value cumulatively as a result of devasting pandemic
Porsche celebrates electrifying year and retains title of world’s most valuable luxury & premium brand – brand value US$33.9 billion
Givenchy is sector’s fastest growing brand, up 74% to US$2.0 billion
Ferrari in a league of its own claiming title of world’s strongest luxury & premium brand, Brand Strength Index (BSI) score 94.1 out of 100
With that in mind, the world’s most valuable luxurious brands have managed to swell income despite conditions. Honourable mention need to go to Givenchy, which claimed the title of quickest-developing luxury brand this year. Consistent with the file, Givenchy grew its brand price by using a astonishing 74 per cent to USD$2.0 billion in 2020 jumping up 11 spots in the rankings.
However the gigantic honours go to the common leaders. Without further ado, here is a record of the 10 most priceless luxurious manufacturers for 2020.
The luxury industry is first and foremost a brand-driven industry. People buy luxury goods and services because they trust and appreciate the brand. More than any other category, premium goods and services are driven by their brand’s perception and popularity.
In this article, you’re going to notice which luxurious brands are probably the most mentioned and sought-after on-line in 2020. You’ll also see the results of their advertising and marketing efforts in terms of customer engagement and manufacturer awareness.
We focal point here exclusively on brands within the luxurious trend, magnificence and “tough luxurious” (jewellery and watches) classes. We’re preparing a separate report for top class car brands and the transportation industry ordinarily.